KELSEY CONNOLLY
Truck-Media.jpg

CULT CREAMERY PACKAGING & BRANDING

 
 

CULT CREAMERY

Packaging & BRANDING

Cult Creamery is a food truck that offers memorable ice cream treats made by cows that were abducted by aliens. All research, conceptualization, and assets were developed by Kelsey Connolly.

 
 

Truck WRAP

 
 

Cup Packaging

The ice cream cup packaging reuses brand elements seen on the truck to create brand recognition. There are two primary visuals to create emphasis points in social media photos taken by customers.

 
 
 

Pint Packaging

The ice cream pint packaging reuses brand elements seen on the truck to create brand recognition. Each flavor is hand lettered to create an imperfect look.

 
 

Branding Guidelines

 
 

PROGRAMS USED